Business Sustainability and Contemporary Practices

About The Book

The Present Business Environment is witnessed by ever-changing demands, aspirations and developments thus making sustainability a big challenge. This demands experiential learning and sharp analytical skills to be imbibed to get adepted in present challenging environment. Case studies being a strong source of providing manifold insight and learnings are thus inimitable source of learning.

The present book discusses the contemporaries in Business Management across globe in different sectors from manufacturing to Service industry. The wide spectrum of topics covered in the book provides an addendum in understanding and applying contextually to Business problems and ensuring excellence. Since organizational success cannot be separated from effective managerial practices thus it becomes important to inculcate required values, attitude, abilities and behaviour in the budding managers. This makes the task of leadership building more indispensable.

The present book is an outcome of learnings made during Summer Internship Program across the corporate that helps in imbibing the requisite skills and making leaders and inspire changes in its environment.

Organization success is inseparable from the managerial practice just like any organized social activity is inseparable from the values, attitudes, abilities and behaviour of the group leader. Practical problems of management through effective leadership are being solved easily with insights developed from Case studies.

The Comprehensive cases elaborates on different areas of management delving upon strategic application and effectual outcomes. The Book is a modest attempt towards the relentless pursuit towards learning. We are confident that this piece of knowledge will provide valuable cognizance towards a re-inventive approach of unsurpassed Management corollary across classrooms, corporate and Executive development.

About The Editor

Dr. Sanjeev Bansal is Dean FMS & Director of Amity Business School, Amity University Uttar Pradesh. In an acclaimed career span of about 28 years in teaching, research and consultancy, he has been invited to be a part of several prestigious academic / professional bodies and in his advisory capacity, has steered them to success.

He is an avid researcher and has more than 150 research papers in prestigious journals to his credit.He has authored 26 books and has guided several research scholars to produce works of immense educational impact.

Apart from his areas of specialization, he also likes to explore and research the vistas of spirituality, management and quality of work life. During his distinguished career he has had many accomplishments and is hailed as an institution builder, a loved teacher and an ardent researcher.

Dr.Vijit Chaturvedi is currently working as Associate Professor, Amity Business School, Amity University, Noida. She holds Doctorate from Agra University, M.Phil in Management, MBA (HR) and an accredited trainer from ISTD, New Delhi. She also holds a Diploma in Labour laws. She has more than 16 years of work experience in Academics and Corporate.

She has contributed various papers in National and International Journals which are Globally indexed with impact factor. She has also contributed many Book Chapters. She has participated and has presented papers in many Conferences, seminars and workshops at national and international Level. She also got the Best Paper Award (Women’s Category) for her paper published in October Issue 2011 in IJTD published by ISTD, New Delhi. She has successfully conducted many MDP’S and FDP’S in various areas of Management in PSU’S.

She has 2 Books to her credit on Talent Management: System and Strategies and Contemporary Practices in Business Management. Her Research areas include Leadership, Organization Commitment, Competency Mapping, training need identification and evaluation, Talent identification and employee engagement.

She is a member of National HRD network (NHRD), Indian Society of Training and Development (ISTD), AIMA, Indian Academician and Researchers Association (IARA).

Dr. Tazyn Rahman is Associate Professor & Head Scholar's Program at Institute of Management Studies (IMS), Noida with close to thirteen years of experience in academics and industry. She holds a Ph.D. in Commerce from CCS University, Meerut and M.B.A with specialization in HR and Marketing from Gauhati University. She was also a Programme Director of Management Development Programmes in “ Brand Management” conducted by Jaipuria School of Business, Ghaziabad.

She is the Editor - In - Chief of International Journal of Research in Management & Social Science published by Empyreal Institute of Higher Education, Guwahati which is an UGC approved journal. She has been conference convener of many international conferences. Her research interests are focused on Strategic Human resources Management, Entrepreneurship, Marketing with a focus on emerging markets. She has published /presented /contributed more than 50 research papers in various National and International Journals and conferences. She has prepared study materials in Organisation Structure and Design, Marketing Research, Production and Operations Management for a leading Management Institute.

Dr. Parikshit Joshi, an engineering graduate with postgraduate in Human Resources, is Assistant Professor in Amity Business School, Amity University Uttar Pradesh. Dr. Joshi has an academic experience of more than 10 years. His area of interests are Human Resource Analytics, Decision Science, Workplace Spirituality and Supply Chain Management.

Dr. Joshi an IIM Ahmedabad Alumni is also a certified trainer from Infosys and has presented his candidature at various national and international academic platforms. Also he has published more than 30 research papers in various national and international journals.